Commercials are a necessary evil that most of us would rather skip through or ignore when we can. However, we can all acknowledge and appreciate good commercials whether they’re funny, helpful, or even heartwarming (i.e. that Budweiser commercial with the puppy). Unfortunately, not all ads are worthy of airtime during the Superbowl and I think we can all agree that sometimes it’s a better business decision to just save your money instead of making a commercial at all.
I find it offensive, when insurance companies, those who calculate how they can make a profit, mean as it may be, put commercials on TV that are supposed to be funny.
It seems to be the ‘thing’ to do with insurance companies. Flo from Progressive, the talking lizard from Geico, you name it.
But insurance is a serious financial instrument, not a joke. These companies think they can distract us from the ways they are screwing us by trying to make it funny. The problem is, it does work, because the average consumer doesn’t dig deeply enough into the facts before buying.
Hmmm, sounds an awful lot like politics.