Seriously, is this is where we are at? I am a marketing type and made my career in the field. The first thing any company, or in this case, country, needs to do is differentiate itself from all of the other ‘competition.’ You have to be better and stronger than the rest. That is why America became America, because the founding fathers understood the incredible power to motivate the tired and poor to do better. America didn’t become great because of Trump, it became great because, as President Reagan said, America is that shining city on a hill.
Trump is turning America into an s-hole country, and as such, has failed the principles of Marketing 101.